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Our Advantages
Consulting Service adapting to the China Market
Together with
years of experiences of serving international and domestic clients,
we are always learning global advanced marketing communication consulting
technologies and management concepts. By integrating those global
information and knowledge with the local market background, we've
managed to build sets of marketing communication management systems
specially aiming for the China market, including Integrated Marketing
Communication (IMC), Brand Building System (BBS) and so on. These
scientific management tools take an important role in providing
systematic marketing communication services to our clients-to build
healthy market developing systems, make scientific marketing communication
strategies, direct execution of marketing communication plans, and
correct defects in former projects#
Strong Media Relationship
Media is an
important tool in marketing communication activities, including
TV, radio, newspaper, magazine, and Internet etc. Because of influences
of history, culture, economy and other factors, there's great difference
in operating rules and organizing structures between China media
and overseas ones. An effective marketing communication project
depends much on the understanding of project performers on media
characteristics and operating rules. Given the above reasons, some
foreign marketing consulting companies spend a lot in media aspect
while still can not get anticipated goals. In Coming Age, we can
do it for you.
Most of our
team members are from media industry and well familiar with the
operation standards and features of China media. With 5 years of
experiences of hard work, we've built close and long-term relationships
with over 500 print medium, 100 TV stations, 40 radio stations,
and some web-sites nationwide. All the above assure strong supports
to the execution of project of our clients.
Extensive IT Resources
Formerly a PR
company in providing marketing communication services to clients
from IT industry, we grow up together with the development of China's
IT industry. Today, we've established an efficient IT platform comprising
of MIS, CRM, web-site, databases etc.
Partners & suppliers
From the beginning
of our business activities, we are always seeking for competitive
business partners and suppliers. We designed a database model in
managing information of our partners, keeping good communication
with them and creating efficient cooperation standards.
Today, Coming
Age has its own nationwide network of business partners specializing
in PR, promotion, market research, exhibition, printing, hospitality
and so on. Each of them does well in different field. With several
years of cooperation, we enhance the mutual understanding and trusts
with our clients, which would be guarantees for successful project
execution.
Human Resource
In Coming Age,
we are always a team. Man is the greatest impetus of a company as
well as the origins of big idea. We are dedicated to find the potentialities
of our team members and make efficient use of our human resources.
Our team has
extensive practical experiences in all walks of life. Some of them
are from media industry thus well familiar with the features of
China media. Some of them once practiced in sales & marketing
fields in different industry, and they always have deep in-sight
into different markets. We also have HR specialists and new college
graduates. Such a multi-level HR structure comes into being a young,
creative, energetic competitive team-Coming Age.
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